Giuseppina De Guglielmo · Senior Web Engineer & Project Manager
I design and manage websites, ecommerce and web platforms from the first idea to launch
I help companies, agencies and independent professionals build websites, online shops and integrations, coordinate development and improve existing platforms.
20+
years in web development, working with clients and teams in Italy and internationally
Featured
Two recent projects,
a closer look
Two direct client projects: the brief, the technical decisions and the finished work.
Case study
ERMO
Company website with product catalogue and store locator, designed and built for a direct client.
Read case study (in Italian)
Case study
ImPro
Site migration, private area and multilingual login with WPML, for a direct client.
Read case study (in Italian)
Case study · This website
The website you're looking at is my latest project
I moved pixylabs.com from Elementor to headless WordPress with Next.js and React: faster on mobile, more secure, bilingual. Every number is measured, before and after.
- 98
- average Lighthouse mobile score (was 86)
- 1.3 s
- to first content (was 3.0 s)
- −69%
- requests to load a page
How I work
A clear method,
from brief to maintenance
Working with me, you always know where we are, what comes next and why.
Analysis
I start from real goals and constraints: users, content, processes, integrations and timing.
Architecture
I choose structure and tools based on what the project needs to do today and tomorrow, not on a favourite technology.
Development and coordination
I build, coordinate teams and suppliers, and keep the client updated on priorities and progress.
Launch and continuity
Testing, go-live and maintenance: I leave projects that are understandable, documented and ready to evolve.
Services
From new projects to maintenance, one technical point of contact
Websites and ecommerce
Fast, accessible, easy-to-manage websites and online stores, designed to grow over time.
Custom development and integrations
Custom features, APIs, automations and integrations with external services, including on existing WordPress and WooCommerce projects.
Performance and optimization
Analysis and improvement of speed, structure, user experience and page builders, with targeted fixes instead of rebuilding everything from scratch.
Maintenance and support
Updates, security, compatibility and troubleshooting to keep websites and online stores reliable over time.
WordPress specialist
When WordPress has to do much more than a brochure site: custom architectures, bespoke themes and plugins, advanced WooCommerce, integrations and inherited projects to put back in order.
Project management
I manage web projects from analysis to release: priorities, timing, suppliers and communication with clients and teams, with a single technical point of contact.
Web accessibility
Audits and fixes to bring websites and online stores in line with WCAG and the European Accessibility Act, so that everyone can use them.
First conversation
Not sure where to start?
Tell me about the problem: I will tell you how I would approach it.
Write to meWork
More selected work
Do you have a project to build or to put back in order?
Tell me what you want to achieve: I reply within two working days.
Blog
Technical notes
Performance
Is your WordPress site really slow? How to tell
PageSpeed Insights, real-user data, Lighthouse and Core Web Vitals: how to tell whether WordPress is really slow and find the bottleneck.
Read the article